News and Insights

Chicago History Museum Ad Campaign

Jiarong Li, Publisher
July 10, 2013

Grady Campbell this summer is rolling out a new advertising campaign for the Chicago History Museum. The campaign highlights the surprising variety found in the museum’s unique collections by pairing two-toned images of items and exhibits that illustrate that variety. From “Corsets & Capone” to “Hotspots & Redhots,” the ads are designed to make a quick and lasting impression on mass transit riders. The campaign’s timing takes advantage of increased family and tourist ridership during prime vacation weeks. Also, the museum’s location is convenient to bus and train lines.

Grady Campbell is the Chicago History Museum’s design agency of record. The engagement includes responsibility for bringing a fresh take to history.
In addition to the transit campaign, projects include monthly program fliers, annual fund brochures, magazine ads and inserts, and cross-promotions with Radio Disney.

More News and Insights

Dynamic Design

Anthony Marty, Information Architect
January 15, 2014
No one ever said a picture’s worth 999 words. If your message...
Learn More

The Creative Mind: Thinking Systematically

Kerry Grady, Founder, Design Principal
October 20, 2015
I chose the path of design because I wanted to spend...
Learn More

The Lasting Perceptions of First Impressions

Thalia Kalodimos, Sr. Writer, Producer
November 04, 2014
You just interviewed someone (and you can’t help but...
Learn More

How to Survive in the Digital Age? Ask Forrest

Alissa Woockman, Team Partner, GCI Digital / Proteus
September 06, 2017
Even though the fictional character Forrest Gump...
Learn More

Stay Up To Date With Us